I just think one of the main reasons that the internet took off like it did from the late–90s onward was that people could finally have a voice, regardless of whether or not that voice drove clicks and views. No need to go through gatekeepers like print publications, book publishers, etc… we could just write something and hit publish. Now our voices are collectively passed through the values of content marketing and growth-hacking.
I probably could have linked to Paul’s whole article but what’s the point in that. So instead I quoted the part I found most inspiring. It’s a really great take on the difference between blogging and content marketing. This hit me hard as I’ve done a lot of “contentting” and not that much blogging until I came on Micro.blog…it’s good to be blogging.