Most of my favourite bloggers have very simple blogging and marketing setups they’ve basically stuck to for years (WordPress, chronological theme + email newsletter).

I often think their sites are better because they are basic (no homepage that pushes you to buy something) and yet I get obsessed with all the different options rather than writing.

[TBF, I’ve actually had a really good run of just focusing on writing and writing longer things recently. I’m pretty chuffed with that.]